If you’re like many businesses that use Instagram, you probably find this social media platform useful for a visual connection to what you do—your services, your products, your people, your events. But if you’ve wanted to showcase more than one image in order to tell a more complete story—say, for example, to have a showcase
As communicators, we often tell ourselves our audience is too busy to consume our content, and there is already too much content out there anyway. What’s the solution? Many brands believe the answer is to create as much content as possible in an effort to force their voice to be heard. But more content doesn’t
From a marketing perspective, we know that videos sell like nothing else. However, they cost money to produce. This is money that we do not have at the early stages of our businesses. Does this mean that you cannot make effective marketing videos on a budget? Of course not! Here are three simple tips on
After reading this post you will see how much content marketing helps! Small businesses tend to be conservative about marketing, both in terms of what they’ll try and what they’ll spend. This is often in their best interest – they have limited budgets and lean staffs. They don’t have a lot of resources to spare. so
10 Top Social Media Marketing Trends To Look Out For Interpersonal organizations have been with us for a little more than 10 years yet it feels like until the end of time. When I initially signed into Facebook I was stunned by how little the world had gotten to be. Companions, associates and old school
As a website owner, ideal content creation and content sharing is an important aspect of making your services effectively speak to your audience. A content marketing strategy involves many phases through which the right content is drafted and shared cleverly enough to its most relevant audience so as to increase sales. Here are a few
