As every business owner and marketer will tell you, trying to get a page to rank higher in Google is a constant struggle. There are simply too many variables at play when it comes to Google rankings and accurately predicting how long it will take you to improve your position is virtually impossible.
One thing is for sure though: you will need much more than Lady Luck on your side to rank in the Top 10. This is exactly what the Ahrefs team demonstrated in their comprehensive study on Google rankings.
In order to determine the average age of the top-ranking pages, the team at Ahrefs took 2 million random keywords. They pulled data on the Top 10 ranking pages for each of them. As it turned out, the average Top 10 ranking page is 2+ years old, while pages ranked No.1 on Google are almost 3 years old.
To help them answer the question of how long it takes to rank in Google, Ahrefs experts first randomly selected 2 million pages that were seen by their crawler a year ago. They then tracked the position history of each page for any keyword a page had been ranked for. This part of the study produced some impressive results, so if you want to find out more about it, don’t miss the infographic below by The Website Group.
We want to thank The Website Group over in the United Kingdom for their amazing work they have been pumping out.
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