At some point or another, just about every entrepreneur has considered the potential benefits of entering the world of e-commerce by purchasing an automated, turnkey website. The appeal of an online business — especially among those new to e-commerce entrepreneurship — should be quite obvious, as such a ready-to-launch website eliminates the need to invest a great deal of time and money building a site while learning all the nuances of web design along the way.
There are several additional benefits available to e-commerce entrepreneurs who make the decision to purchase a turnkey website, including the ability to:
• Access the same tools utilized by sophisticated web campaigns
• Quickly establish a strong market presence
• Generate instant brand recognition with a standard website template
Even though many aspiring e-commerce entrepreneurs are quite well aware of these and other benefits made possible through the purchase of an automated, turnkey website, it is still not at all uncommon for entrepreneurs to hesitate when presented with the opportunity to enter the world of e-commerce in this way. Fortunately, there are more than enough examples of successful businesses that began with the simple purchase of an automated, turnkey website.
Access the Same Tools Utilized by Sophisticated Web Campaigns
Nina Shirley, the founder of The Dirt Academy, certainly benefited from the opportunity to access the very same digital marketing tools used in sophisticated web campaigns. With the help of a digital marketing consultant, Ms. Shirley launched TheDirtAcademy.com, an automated, ready made website in which she offers a masterclass on organic gardening. Since launching her e-commerce business with the help of an automated, turnkey website, Ms. Shirley’s business has attracted new clients from all over the globe, including everywhere from the United States to Australia.
Quickly Establish a Strong Market Presence
In addition to using the very same digital marketing tools relied on by sophisticated marketing campaigns, turnkey websites also make it possible for e-commerce entrepreneurs to quickly establish a strong market presence. Aileen Hookins, the founder of a wedding and events design studio called Carmel Loves Frank, used an automated, turnkey website to attract well over 200 members to her membership portal almost immediately after launching her new site. For Ms. Hookins, who shifted her professional focus to entrepreneurship less than a year ago, the prospect of quickly establishing a strong presence in her target market was especially appealing and helped ease the decision to purchase a online business.
Instant Brand Recognition With a Standard Website Template
Amanda Walker, the founder of Mindful Laughter Wellness, believed in the value of her message enough to purchase a turnkey website featuring a standard website template. The message, that laughter expands the heart, mind, and soul, is the principal focus of the site’s overall design, thereby ensuring her company’s brand identity remains inexorably linked to her message about the power of laughter and community.
About Reed Gusmus
As QASymphony’s director of marketing, Reed Gusmus is responsible for cultivating a collaborative environment in which the company’s talented and award-winning marketing team continues to thrive.